ServiceNow

Sr. Dir., Marketing Analytics

Join ServiceNow in Addison, TX as Sr. Dir. of Marketing Analytics. Lead analytics strategy, leveraging ServiceNow skills. 12+ years in marketing required. Benefits include competitive pay, equity, and flexible time off.

Department - JobBoardly X Webflow Template
The Mothership
Job Level - JobBoardly X Webflow Template
Expert/Leadership
ServiceNow Role Type:
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Job description

Date - JobBoardly X Webflow Template
Posted on:
 
June 26, 2025

The Senior Director of Marketing Analytics will drive the company's marketing analytics strategy and roadmap, providing thought leadership in customer and partner analytics. They will design, build, and support marketing analytics, partner with cross-functional teams, and develop unique insights through qualitative and quantitative research.

Requirements

  • 12+ years of prior experience in Marketing (Customer and Partner Analytics)
  • Experience in Business Intelligence, statistics, data science, and building Marketing Analytics programs
  • Experience in managing instrumentation and telemetry data from modern cloud platforms
  • 10+ years of experience in leading a team and ability to work with highly cross-functional teams to achieve common goals
  • Thought leadership and influencing skills to share what are the possibilities of Customer Analytics and cultivate interest amongst stakeholders
  • Exceptional verbal and written communication skills and ability to engage effectively at all levels of the organization

Benefits

  • Base pay of $226,500 - $396,400
  • Equity (when applicable)
  • Variable/incentive compensation
  • Health plans
  • 401(k) Plan with company match
  • ESPP
  • Matching donations
  • Flexible time away plan
  • Family leave programs

Requirements Summary

12+ years of marketing experience, experience in business intelligence and data science, leadership skills, thought leadership and influencing skills