Product Marketing Director

ServiceNow is seeking a Product Marketing Director to establish differentiated messaging, develop buyer journey content, and support product launches. The role involves collaborating with product teams, sales, and marketing programs to drive customer adoption and ensure product value. This is a full-time, remote position focused on enterprise security and AI governance.

Requirements

• An AI first mentality
• Ability to translate product features into customer value
• Strong experience designing, developing, and implementing insight-driven, content-led marketing campaigns
• Excellent communication and story-building skills
• Outstanding interpersonal skills
• 8+ years of enterprise software and B2B product marketing experience
• Experience running large-scale programs and operations
• Experience with go-to-market and product launch
• Experience with digital content and campaigns
• 10-15% travel

Benefits

• health plans
• flexible spending accounts
• a 401(k) Plan with company match
• ESPP
• matching donations
• a flexible time away plan and family leave programs